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What you do as a blogger depends on your goals. If you want to start a blog for fun or to use it as an online diary, then you really only need to do one thing:
Write.
But, if you want to make money from your blog and turn it into a part-time or full-time career, there are other tasks you need to do. Some of these tasks include:
Affiliate marketing
Email marketing
Social media marketing
Selling products
Plus, there are various administrative tasks like monitoring your website analytics, keeping your site updated, responding to comments, and much more.
This is not a complete list, but letās go over some of the most important aspects of a bloggerās job now.
The primary job of a blogger is to write content in the form of blog posts.
Blog posts are meant to provide valuable information to people in a way thatās free and easy to read. Itās the first step to building trust with readers so that you can turn them into customers in the future.
For example, if you have a food blog, and write blog posts about your favorite recipes, your readers will find value in that free content. Then, in the future, those readers will be more likely to buy your cookbook.
What you write about on your blog is up to you. There are blogs on the internet for pretty much any subject imaginable like travel, health & wellness, finance, gardening, religion, video games, and so on.
But, to attract a loyal audience, itās best to stick to one specific subject, also known as a blog niche.
Once you decide what you want to write about, you need to start publishing blog posts on a regular basis.
Now, letās get to the actual writing part.
There are a number of tasks that go into writing content. Youāve got to:
Brainstorm topics you want to write about
Research the topic online and look at competitorsā posts
Take notes and draft an outline
Write the blog post
Add images for visual engagement
Optimize your post for SEO
As you can see, writing content isnāt just about putting words on a page.
If youāve never written a blog post before, donāt worry. Many bloggers are self-taught and they learn how to write as they go.
Writing is the foundation of a successful blog.
But, if you want to make money from your blog, you need to do more than just write.
2.Recommend Affiliate Products
Affiliate marketing is one of the most popular ways bloggers make money. It involves recommending products to readers within your content. Every time a reader uses your affiliate link to buy the product you recommended, you earn a commission for the sale.
Affiliate marketing is an easy way to start making money from your blog because you donāt have to create a product yourself. Plus, you can write one good product review, and that article can earn you money over and over again.
Just make sure that the affiliate products youāre promoting on your blog are ones that you truly use and believe in.
They should also be relevant to your audience. It wouldnāt make sense for a travel blogger to recommend kitchen appliances or car parts. Things like luggage, travel insurance, and hotels would be more relevant to your readers.
To get started with affiliate marketing, you can join an affiliate marketing network like ShareASale:
Simply sign up for free and search for products you want to recommend on your blog.
3.Email Marketing
Email marketing goes hand-in-hand with blogging. With email marketing, you can develop a more personal relationship with your readers through regular, direct communication.
Plus, any time you have a new blog post or product to promote, you can send the information right to your subscribersā inboxes. This will help you drive more traffic to your blog and even generate sales.
Getting started with email marketing isnāt as difficult as it sounds. Just get started and enjoy the journey!